Ecommerce Website How to Offer Free Shipping and Still Make a Profit - ICRM Software

How to Offer Free Shipping and Still Make a Profit

1 year ago

Offering free shipping can be a great way to attract customers and boost sales for ecommerce businesses, but it can also be a significant cost for the business. Here are some strategies for offering free shipping while still making a profit:

  1. Increase product prices: One way to offset the cost of free shipping is to increase the prices of your products slightly. This can help to ensure that you are still making a profit, even when you are offering free shipping.

  2. Use shipping promotions: Use shipping promotions to encourage customers to take advantage of your free shipping policy. This could include offering free shipping for a limited time or for specific products.

  3. Build shipping costs into the price of your products: Another approach is to build shipping costs into the price of your products. This can help to ensure that you are still making a profit when you offer free shipping.

  4. Use a shipping calculator: Utilize shipping calculator to provide accurate shipping cost during checkout. This can help to ensure that you are charging your customers the right amount for shipping.

  5. Optimize your packaging: Optimizing your packaging can help to reduce shipping costs. This could include using smaller boxes or less packaging materials.

  6. Partner with other businesses: Partnering with other businesses can help to reduce shipping costs. This could include sharing warehouse space or pooling resources.

  7. Use a cost-effective shipping provider: Use a cost-effective shipping provider that offers discounted rates for high volume shipping.

By following these strategies, you can offer free shipping while still making a profit. It's important to keep track of your shipping costs and make adjustments as needed to ensure that your business remains profitable.


ICRM Ecommerce is a powerful ecommerce platform that provides a wide range of features to help you manage your shipping strategies. Here are some ways that people can use ICRM Ecommerce to manage their shipping:

  1. Connect to multiple shipping providers: ICRM Ecommerce allows you to connect to 20+ multiple shipping providers, such as FedEx, DHL, and Delhivery. This allows you to offer a range of shipping options to your customers, including standard, expedited, and international shipping.

  2. Set up shipping zones and rates: ICRM Ecommerce allows you to set up shipping zones and rates based on the destination of the order. This allows you to offer different shipping options to different regions of the world.

  3. Create shipping classes: ICRM Ecommerce allows you to create shipping classes that are specific to certain products or categories. This allows you to offer different shipping options based on the size, weight, or fragility of the product.

  4. Track shipping costs: ICRM Ecommerce provides a detailed view of shipping costs, including shipping rates, shipping methods, and shipping zones. This allows you to monitor your shipping costs and make adjustments as needed.

  5. Customizable shipping options: ICRM ecommerce allows you to customize shipping options based on your business needs. You can add or remove shipping methods, set up flat rate or weight based shipping, and offer free shipping based on certain conditions.

  6. Monitor shipping statistics: ICRM ecommerce provides detailed shipping statistics, such as shipping cost, number of orders shipped, and the shipping provider used. This allows you to evaluate the effectiveness of your shipping strategies and make adjustments accordingly.

Overall, ICRM Ecommerce provides a wide range of features to help you manage your shipping strategies effectively. It allows you to connect to multiple shipping providers, set up shipping zones and rates, create shipping classes, track shipping costs, customize shipping options, and monitor shipping statistics.